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Apprvl NYC specializes in chainstitch embroidery and handmade goods. Based in Brooklyn, Apprvl offers both on site custom embroidery events and production embroidery.


Apprvl at Floravere & Over The Moon "Something Blue" event

Apprvl at Floravere & Over The Moon "Something Blue" event

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Wedding season is not something that I have paid too much attention to in the past, but since I have been embroidering a lot more, I have been opened up and welcomed in as a vendor for customization for brides. I have been embroidering initials, first names, last names, dumplings, etc. onto brides and bridesmaids gifts! I’ve even done some groomsmen monograms, and I am ready to keep going!

Floravera asked me to be apart of their Something Blue event to show off their new flagship location in NYC, which is basically your childhood dream closet in real life. The event was co-hosted with Over The Moon, and ended up on vogue.com! I got to embroider these beautiful washable silk PJ’s for editors and wedding industry insiders.

Madewell X Apprvl Naturally Tie Dyed Jacket Collaboration

Madewell X Apprvl Naturally Tie Dyed Jacket Collaboration

Glitter Guide feature

Glitter Guide feature